Building Your Own Proptech 101. As a real estate company, do you purchase technology off the shelf and pray it's as plug-and-play as the brochure promises? Or do you just build your own tech arm and develop all your proptech in-house? Well, that's exactly what family office Smedvig did with Veni, a 100+ people technology outfit dedicated to spinning out proptech solutions for Smedvig's own portfolio - and the market at large.
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